Tahoe up!
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Once again I credit friend and co-worker, Christopher J. Tutor, for keeping an eagle eye on all things random and hilarious in web world. While taking a quick breather from finding the latest USB-powered snow cone machine, Chris heard about ultra corporate match up between lagging former auto giant, Chevy, and NBC's reality show, "The Apprentice," featuring everyone's favorite million dollar mullet on the head of Donald Trump.
Chevy has set up a site where you can literally make you own commercial for their new gas hog, Tahoe, using their generic stock footage and music tracks. The interesting part of about this campaign is that you can say any old thing you want, anything, so of course, Chevy's Tahoe has become the punching bag of recent web buzz. Environmental and political statements seem to top the list of favorite commericial themes, but there are some very good off the wall random commercials as well.
Having worked in advertising, I would think that executives at Chevy must have know what would happen if they let anyone make a commercial for a monster SUV and I'm sure in some strange alternate universe advertising board room, it was decided no matter what people said, it was still a whole lot of free publicity for the company. It's a strange angle because from everything I have read, the SUV is on its way out for the simple fact that it costs more than $70 to fill them up. Which leads me to my commercial entry.
My commercial is posted above.
To see Chris's commercial click here.
To see a nice environmental stab, click here.
Here's one stating the obvious about mindless television ads.
To create your own commercial click here.
(If you do this send me a link in the comment box for this post.)
I guess at some point Chevy will realize what's going on and take these commercials down. However, until then it's a smart ass smorgasbord.
04/08/05 UPDATE: Chevy took down my commercial so I made another exactly like the first one and posted it on youtube. The hilarious political one is gone too, but Chris's and the environmental commercials I listed above remained untouched. Strange!
05/13/06 UPDATE: My commercial, posted on youtube.com, is the only last man standing from the list I mentionted. Have I told youtube lately that I love you!
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